About the Program

Double Up Food Bucks: A win for families, farmers and communities

The Double Up Heartland Collaborative is aligning and scaling up successful healthy food incentive programs. Over 1.1 million Kansas and Missouri residents rely on federal food assistance via the SNAP program. Double Up Food Bucks makes it easier for low-income families to eat fresh fruits and vegetables while supporting family farmers and growing local economies.

Core Partners

Double Up Food Bucks is only possible thanks to our many other partners and funders.

  • Kansas City farmers markets: Cultivate Kansas City has been operating “Beans & Greens” incentives since 2009.
  • Eastern Kansas farmers markets: Douglas County and the City of Lawrence have been operating “Market Match” incentives since 2014 at a growing number of markets.
  • Kansas City grocery stores: Mid-America Regional Council partnered with Fair Food Network on a 2015 Double Up Food Bucks pilot at Price Chopper stores.

If your market is interested in participating, please contact us.

The Double Up Food Bucks program began at five farmers markets in Detroit in 2009 and is now made available through local partners at farmers markets and grocery stores in over 25 states, including Missouri, Kansas, and neighboring Arkansas, Colorado, Iowa, Nebraska and Oklahoma. Learn more about Double Up programs nationwide.

Find a Location


Please note: Schedules may vary throughout the season. Check individual locations’ web pages or call directly for the most up-to-date information.